Bringing a 66-Year-Old Manufacturer into the Digital Era

FOUNDING MINDS

Bringing a 66-Year-Old Manufacturer into the Digital Era

Moving a 66-year-old manufacturing company to the digital realm is a daunting yet prestigious endeavor

Client pain points

Change is hard. Companies that are well established in the past stick to tried and tested methodologies. Adapting to the current digital era is a big change. Creating brand positioning in the online virtual world needed a game plan unlike any other.

The company was unsure where to start regarding its business requirements, as it was used to traditional methods of working.
Forming a digital brand identity and forming visibility were not in their business requirements.
Moving from an old system that used pen and paper for tabulation and business purposes could have been more efficient. Most of the competitors had moved away from this regressive model, so a complete overhaul was necessary to move forward.

How Founding Minds
adapted to the domain

Countertop technology is primarily a Western style of horizontal workspace. It can be in kitchens or other food preparation areas, bathrooms or lavatories, or in certain workrooms.

Issues

The design team had gaps in their understanding of the countertop design style. Before commencing product design, they visited the offices for a hands-on comprehension.
Rigorous back-and-forth communication was of paramount importance to understand business processes and requirements.
Understanding their traditional model was time-consuming and labor-intensive.

Turnkey planning that provided an innovative solution

The kinks and issues were ironed out with smart technological utility through the following.

Software Tools utilized

Agile Methodology
Gitlab
Amazon Web Services(AWS)

Technologies implemented

Cloud-based storage
Open one view anywhere
Digital assistant
Predictive personalisation
Multi-factor authentication(internal and external purposes)

Our inventive solution

It was important for the team to start an action plan to smooth out all the details and stick to proper execution.
As the product was going to be used internally by the company and externally by customers, features were designed around that.
The provision of working prototypes for refining requirements and understanding the product made sure that the final design was highly optimized and completely launch-ready.
Restricting access for consumers and providing special benefits for employees.
An efficient development model was made for a time-bound and structured release.

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Our quantifiable results

In April 2020, the company gained additional funding to enhance its products.
A significant bump in capital amounted to 18.2 million USD.
More than 90 people are employed, and the franchise has opened its doors in multiple locations.

Our provision for long time support

With an ever-changing business scene, there is a need for static development. Future product expansion is done, giving heed to the business landscape, consumer feedback, and market competitors.